Meet Indian Relay Racing Online
About Us
Indian Relay Racing Online is a First Nations founded, owned and operated company focused on creating and distributing horse and rider action figure toys inspired by the sport of Indian Relay Racing.
We manufacture high-quality action figure toys that capture the speed, movement, and energy of relay racing. Each product is designed as a toy first—built for play, display, and connection to the sport—while also holding value as a collectible for fans, families, and enthusiasts.
Our current product line features male and female rider models paired with detailed horse designs, with each release reflecting the strength, skill, and tradition of relay racing. These toys are created to represent the sport in a way that is accessible to a wider audience, especially younger generations.
We operate direct-to-consumer through our online platform, allowing us to maintain control over quality, design, and distribution. As the sport continues to grow, we are building a product line that grows with it—bringing Indian Relay Racing into homes through action figure toys that people can play with, collect, and connect to.
Indian Relay Racing Online is where sport, culture, and product come together.
Indian Relay
Indian Relay racing is widely regarded as one of North America’s first ultimate sports — a test of speed, courage, timing, and absolute trust between rider and horse. Rooted in warrior traditions, relay teams race bareback at full sprint, transferring between horses mid-race with no saddle and no margin for hesitation.
Each heat demands precision: riders leap from one running horse to another while teammates steady the next mount in the exchange zone. It is not just speed — it is coordination, discipline, and instinct passed through generations.
Indian Relay is more than competition. It is cultural continuity in motion. It represents identity, resilience, and the living strength of First Nations sport.
Indian Relay Racing Online begins here — honoring the riders, the teams, and the tradition that continues to define one of the most intense equestrian sports on the continent.
NORTH Americ’s first ultimate sport.
Prototype Soon To Be Released
We are currently developing our first two action figure toy models: a male rider and a female rider, each paired with a detailed horse design inspired by Indian Relay Racing.
These models are now in active development, moving through the 3D modeling and design phase. Every detail—from posture and motion to equipment and form—is being carefully shaped to reflect the speed, intensity, and realism of the sport.
These will be the first releases in our action figure toy line, designed for both play and collection. Updates, behind-the-scenes progress, and release details will be shared through our newsletter